Thursday, September 12, 2019

Culture and communication in the global hospitality workplace Essay

Culture and communication in the global hospitality workplace - Essay Example Thus, in order to improve the productivity of hotel business, it is necessary to understand the consumers’ needs. It is worth mentioning that in order to overcome the cultural conflicts and misunderstandings, an intellectual training program was introduced in 1960 (Gong, 2008). The primary goal of this intellectual training program was to avoid the clash of different cultural values and norms. The training also helps to improve the performance of employees and efficiency of an organization (Gong, 2008). Contextually, the objective of this essay is to identify the relevancy of culture and communication to the global hospitality workplace. Cultural conflicts occur at instances when people stop communicating with other who belongs from different cultures, which leads to miscommunication or break of further communication. In hospitality industry, the management body requires understanding the varied needs and demands of customers from different cultures, and wherein only good communication skill can help them to increase their understandings. This in turn supports the organization to increase its productivity. However, it is also required for the managers to identify the causes of conflicts and solve those accordingly. The managers should also develop an intellectual communication skill to be successful in the global hospitality market (Gong, 2008). In the hospitality management process, there are four rules to establish intellectual communication skill. One of such rules is that it is necessary to understand the cultural differences. Moreover, it is also needed to describe or evaluate other’s behavior. It is also important to understand the viewpoints of other people. In addition, one should not hesitate to gather information of others and their culture as it reduces the possibility of misinterpretation or miscommunication. Communicating effectively in a hospitality

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